GroupBy knows the power of April. Do you?
Mark Stibbe
The saying, “April showers bring May flowers,” couldn’t be more true when it comes to the whirlwind seasons of eCommerce. As this month flies by and another fast approaching summer shopping season begins, now is the time for retailers to fine-tune their eCommerce presences before winter code lock, assuring their sites will flourish well passed May and into the following quarter.   And just how does a competitive retailer begin this process? Well, first and foremost, they start fast. With April nearly halfway over, it’s the last chance to begin implementing and testing new projects and changes to eCommerce sites and their merchandises in order for these changes to be executed before peak shopping season. By starting now, retailers allow themselves a generous window in order to make necessary adjustments to site experience, Individualization strategies, product data and other aspects of an engaging shopper journey for best results. Ideally, these A/B testing cycles take place over a period of 3-6 months so that they may inform the most accurate results. So, if retailers are committed to unparalleled success in upcoming shopping seasons, strategy and implementation projects should be completed, web tested and live by the end of October. But just as much as speed is the name of the game, it is just as important to start fast as it is to start smart. Luckily, GroupBy knows how to make both a reality for any retailer. GroupBy is committed to high-speed implementations, as well as the importance of software which consistently integrates well with others. This means that it’s easier than ever for retailers to make advantageous changes to their eCommerce sites without hassle, worry, and most importantly, delay. Groupby implements in as little as two weeks, allowing plenty of time for subsequent changes and adjustments. Additionally, our suite of microservices is tailored so that each retailer has flexible access to any and all services they desire. Now’s the perfect opportunity for retailers to innovate and reimagine their digital footprints, and we’re ready to help. GroupBy knows the value of time; a day, a week, a month. And we intend to continue doing as much with every minute as we can to support growing, thriving eCommerce sites while empowering their retailers every step of the way. Interested in learning more about GroupBy or in taking on a GroupBy Challenge, contact us now!